Woodbury: NHL Stars Missing in Action
The NHL has a ‘stars’ problem and needs to do something about it
| Jul 17 |
The Deficiency of ‘Stars’ in Hockey
Branding Personality: David Letterman did top 10 lists for decades. If his show was still running and he asked you to list the ten biggest stars of the four major North American sports, how long would it take you?
NBA: 30 seconds?
NFL: 45 seconds?
MLB: 60 seconds?
NHL: Crosby, Ovechkin, McDavid, Nikita Kucherov … We’ll wai…